Social Media Tip of the Day: Build a Solid Social Media Strategy
All of the social media tools and technologies that are out there can be overwhelming, no doubt. But, if you focus on the sites and tools that truly make sense for your business, you will find that the choices narrow down substantially. Take the time to build a solid social media strategy before you begin that includes:
- Gathering and preparing your best content, media, and key terms
- Web 2.0 tools to add to your existing Web site
- How you will enter the blogosphere - if at all
- One or two social networking sites that are good fits for your message or business
- Several social bookmarking and crowd-sourcing sites whose content tends toward your message
- Media communities to share images, events, video, etc. based on media you already have
- Badges, widgets, and feeds to pull all of these tools together
That concludes the Social Media Tip of the Day, but we want to add a special offer to this topic, without confusing it with the content of the post.
Our e-book, A Step-by-Step Guide to Social Media Marketing and Web 2.0 Optimization, is a perfect tool for building a sound social media strategy.
For a limited time, our subscribers and regular readers can enter this discount code: SMPFEED and receive a 25% discount on this easy-to-use, no nonsense guide to social media and Web 2.0.
Offer expires 09/15/2008.
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Thank you for your support!
The Social Media Power team
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